AI News

As a marketer, I understand how today’s marketing campaigns face fierce competition. With so much content and ads competing for eyeballs, creating campaigns that stand out is no easy task.  That’s where strategies like tagging come in.  It helps you categorize and optimize your marketing efforts. It also helps your campaigns cut through the noise […]

Why do we read books like Traction, Scaling Up, and the E-Myth and still struggle with implementing systems, defining processes, and training people in our agency? Those are incredibly comprehensive methodologies. And yet digital agencies still suffer from feast or famine months, inconsistent results and timelines on projects, quality control, revisions, and much more. It’s

On Monday, The New York Times ran something of a rant in the business section about the impact of social media on quality journalism, with writer Ravi Somaiya saying in part: “[a]s more readers move toward online social networks, and as publishers desperately seek scale to bring in revenue, many [newspapers] have deplored a race

“How do we know when irrational exuberance has unduly escalated asset values?” — Alan Greenspan, Federal Reserve Chair, December 5, 1996 When Greenspan asked that question, the iPhone didn’t exist, and “dot-com” was as overused as AI is today. Four years later, the exuberance gave way to a rational collapse. Today, the same question hangs

Kareem Abdul-Jabbar, who should have stuck to basking in his glory as a basketball player and dreading cross-country air flights, is now a columnist for TIME. He has written a ludicrous column that essentially accuses whites of profiting from the adaptation of trends spawned by black people. Says he in part: “Underwear sticking out of pants?

New products include Data Hub, new Breeze Agents, Breeze Marketplace and Studio, and the new AI-powered CPQ in Commerce Hub SAN FRANCISCO–(BUSINESS WIRE)–Sep. 3, 2025– While many businesses are experimenting with AI, most are still treating it like a side-project. At HubSpot, we believe the future belongs to businesses that build hybrid human-AI teams where

Ever wonder what the most successful agencies did differently than everyone else? Was it luck, skill, hard work, the industry they chose, or something else? Through my consulting work at Revenue Boost, I’ve worked with and taught over 400+ agencies how to scale their business. From this, I’ve seen consistent patterns & traits in the

As we approach 2025, the digital marketing landscape continues to evolve at an unprecedented pace. It’s a world full of shiny new tools, AI-driven tactics, and the latest buzzwords—but succeeding in this ever-changing environment requires more than just chasing trends. True success comes from having a clear, adaptable strategy that aligns with your goals. That’s

AI is reshaping how people discover, compare and buy products — and affiliate marketing sits at the center of that evolution. From generative search and conversational shopping to AI-curated recommendations, consumers are being influenced before the click more than ever — and that shift is redefining how performance is measured. Here are five ways AI