The Ad Bureau https://validator.w3.org/feed/docs/rss2.html OpenAI’s audacious ad revenue claim Marketers are media measurement’s biggest problem Rapid AI changes mean GEO is a weekly job now Google loses the ad monopoly case, but keeps the monopoly What’s next in content operations? Agents (what else?) 10 Salesforce Winter ’27 updates marketers need to know The next CDP decision goes beyond the CDP The hidden costs distorting your AI ROI Stop treating lead quality and volume as opposites Your influencer marketing strategy is broken HubSpot to Present at the Goldman Sachs Communacopia + Technology Conference How to keep a crisis from defining your brand online The terrifying loophole in your autonomous tech stack Best-in-class martech depends on your business context The only way to know what your ads really did What’s really driving results across channels now Anthropic partnership makes Salesforce’s interface optional Stop measuring your brand and start listening Marketers know AI is using bad data to make decisions What it takes for AI to find, trust, and act on your brand Better data starts with treating people like people Integrate buys CaliberMind and hopes to close the B2B demand gen loop Build content briefs around people, not keywords Why content and data teams can’t speak the same language The AI governance test most marketers are missing AI is making bad marketing data harder to ignore How to build an AI content system that works 3 ways marketing automation platforms are being reinvented The terrifying math behind your new AI workforce Better marketing starts after the results come in Run fewer incrementality tests and get more from them The power of connected customer history Why your data architecture can’t keep up with AI Business websites dominate Gemini’s local AI citations Marketing contribution is the new attribution Software buyers are moving faster than software sellers How to tell if your personalization is over the line Agent Hub arrives and more ways to control what you see What actually gets attention (and what gets ignored) B2B marketers don’t trust the data used to shape budgets Why long sales cycles make B2B marketing hard to measure Turn scattered AI wins into an organizational advantage Google gives political email a lane around spam filters Getting your brand ready for AI agent discovery What the teams getting the most from AI do differently How to overcome the 3 barriers to AI adoption IAB updates standard for disclosing AI in ads AI visibility index shows which brands are disappearing How to stop overpaying for AI complexity Home